NIKE, Inc. (NKE): Q2 2026 13F — fewer filers, lower aggregate reported value, and mixed Vanguard-affiliated entries vs broad cuts
You are looking at NIKE, Inc. — consumer discretionary name listed on NYSE as NKE. Below is a read of the latest Form 13F tape (period of report 2026-06-30, Q2 2026) versus the prior quarter (2026-03-31, Q1 2026), plus a short company overview.
NIKE, Inc. / NIKE INC
What changed in Q2 2026?
Last quarter = Q2 2026 (period of report 2026-06-30) versus prior Q1 2026 (2026-03-31). Figures are reported 13F values (USD) as filed — delayed snapshots, not live prices.
Here is the story in one breath: fewer 13F filers (1,726 vs 1,885), and the aggregate reported 13F value fell (about $38.64B from about $42.24B). Total disclosed shares also moved to about 954,976,446 from about 827,479,416. Hedge-style* holders numbered 21 in Q2 2026 versus 28 in Q1 2026. On the full 13F tape, 188 managers entered and 347 exited (hedge-style* enter/exit: 2 / 9).
Status mix across the QoQ tape (2,073 manager rows including exits): 188 ENTERED, 347 EXITED, 622 INCREASED, 746 DECREASED, 170 UNCHANGED.
Reporting-entity note: several Vanguard-affiliated names appear as ENTERED under new CIKs in Q2 2026 (for example VANGUARD CAPITAL MANAGEMENT LLC ($3.21B), VANGUARD PORTFOLIO MANAGEMENT LLC ($1.88B), VANGUARD FIDUCIARY TRUST CO ($276.42M), VANGUARD ASSET MANAGEMENT, Ltd ($108.28M)). That is a 13F filer / CIK event in this tape — not automatically the same thing as “Vanguard never owned NKE before.” Read it as new reporting entities showing up for this CUSIP in the QoQ join.
Who holds NKE now?
Largest Q2 2026 13F holders by reported position value (top 18 of 1,726). Block size ≈ reported value. Click a name for the fund page.
| # | Manager | Shares (Q2) | Reported value | % of mgr AUM | Hedge-style* | Status | Accession |
|---|---|---|---|---|---|---|---|
| 1 | BlackRock, Inc. | 81,814,490 | $3.36B | 4.9907% | No | DECREASED | 0002012383-26-003238 |
| 2 | VANGUARD CAPITAL MANAGEMENT LLC | 78,309,610 | $3.21B | 6.8686% | No | ENTERED | 0002100119-26-001527 |
| 3 | Capital World Investors | 72,055,429 | $2.96B | 34.9453% | No | INCREASED | 0001422849-26-000113 |
| 4 | STATE STREET CORP | 63,598,789 | $2.64B | 7.8194% | No | INCREASED | 0000093751-26-000507 |
| 5 | VANGUARD PORTFOLIO MANAGEMENT LLC | 45,777,579 | $1.88B | 8.4680% | No | ENTERED | 0002100121-26-001018 |
| 6 | GEODE CAPITAL MANAGEMENT, LLC | 29,258,503 | $1.20B | 6.3779% | No | INCREASED | 0001214717-26-000008 |
| 7 | WELLINGTON MANAGEMENT GROUP LLP | 22,208,933 | $911.68M | 15.7139% | No | DECREASED | 0000902219-26-000311 |
| 8 | FMR LLC | 21,166,666 | $868.89M | 3.7714% | No | INCREASED | 0000315066-26-002260 |
| 9 | MORGAN STANLEY | 20,078,560 | $824.23M | 4.3591% | No | DECREASED | 0000895421-26-000243 |
| 10 | UBS Group AG | 17,395,783 | $714.10M | 9.0850% | No | INCREASED | 0001610520-26-000103 |
| 11 | Invesco Ltd. | 14,898,583 | $611.59M | 4.8375% | No | DECREASED | 0000914208-26-000343 |
| 12 | HARRIS ASSOCIATES L P | 14,403,570 | $591.27M | 78.3936% | Yes* | DECREASED | 0000813917-26-000042 |
| 13 | NORGES BANK | 13,357,328 | $548.32M | 5.4655% | No | ENTERED | 0001374170-26-000069 |
| 14 | GOLDMAN SACHS GROUP INC | 12,453,144 | $511.20M | 4.4389% | No | INCREASED | 0000886982-26-000519 |
| 15 | CHARLES SCHWAB INVESTMENT MANAGEMENT INC | 12,382,490 | $508.71M | 6.7708% | No | INCREASED | 0001752724-26-000057 |
| 16 | FLOSSBACH VON STORCH SE | 11,905,339 | $488.71M | 220.9830% | No | DECREASED | 0001575677-26-000005 |
| 17 | NORTHERN TRUST CORP | 11,862,347 | $486.95M | 5.6636% | No | DECREASED | 0000073124-26-000053 |
| 18 | Capital International Investors | 11,574,849 | $475.15M | 9.8251% | No | INCREASED | 0001562230-26-000107 |
| 19 | ROYAL BANK OF CANADA | 11,531,224 | $473.36M | 7.0492% | No | INCREASED | 0001140361-26-033080 |
| 20 | BANK OF AMERICA CORP /DE/ | 10,656,406 | $437.45M | 2.8185% | No | DECREASED | 0000070858-26-000442 |
| 21 | Legal & General Group Plc | 7,998,345 | $328.33M | 6.8467% | No | DECREASED | 0001495115-26-000017 |
| 22 | LOOMIS SAYLES & CO L P | 7,806,708 | $320.47M | 40.1660% | No | DECREASED | 0000312348-26-000034 |
| 23 | Bank of New York Mellon Corp | 6,896,401 | $283.10M | 4.6452% | No | DECREASED | 0001390777-26-000087 |
| 24 | JPMORGAN CHASE & CO | 6,758,095 | $280.33M | 1.5513% | No | DECREASED | 0000019617-26-000325 |
| 25 | VANGUARD FIDUCIARY TRUST CO | 6,733,795 | $276.42M | 6.0838% | No | ENTERED | 0000933478-26-000015 |
Fund activity — Q1 2026 → Q2 2026
Top increases and decreases by change in % of the manager’s reported AUM, shown as treemap-style cards. Dollar heatmaps follow.
Top funds increasing % AUM
Largest positive Δ %AUM (entries + any adds).
Top funds decreasing % AUM
Largest negative Δ %AUM (cuts + exits).
Top $ increases (reported value)
Top $ decreases (reported value)
Funds entering & exiting
New fund appearances (ENTERED) and disappearances (EXITED) on the QoQ 13F tape — all filers vs hedge-style* only. Counts are status rows from the QoQ join across the full Form 13F filer set for this CUSIP/ticker — not live flow.
Key Q2 2026 movers (by |Δ reported value|)
The largest absolute dollar increase is VANGUARD CAPITAL MANAGEMENT LLC (status ENTERED, Δ about $3.21B) — accession 0002100119-26-001527. On the downside, the largest absolute dollar decrease is BlackRock, Inc. (DECREASED, Δ about -$1.49B).
Largest Q2 2026 ENTERED names by reported value include: VANGUARD CAPITAL MANAGEMENT LLC ($3.21B), VANGUARD PORTFOLIO MANAGEMENT L… ($1.88B), NORGES BANK ($548.32M), VANGUARD FIDUCIARY TRUST CO ($276.42M), Jupiter Topco LLC ($206.55M).
Largest EXITED names by prior reported value include: JANUS HENDERSON GROUP PLC (prior $388.55M), Longview Partners (Guernsey) LTD (prior $267.67M), Amundi (prior $214.12M), HighTower Advisors, LLC (prior $103.82M), SUSQUEHANNA ADVISORS GROUP, INC. (prior $95.08M).
Top QoQ activity rows (by |Δ value|)
Showing 50 of 2,073 QoQ manager rows — sorted by absolute change in reported value.
| Manager | Status | Shares Q1 | Shares Q2 | Value Q1 | Value Q2 | Δ Value | SEC |
|---|---|---|---|---|---|---|---|
| VANGUARD CAPITAL MANAGEMENT LLC | ENTERED | — | 78,309,610 | — | $3.21B | $3.21B | SEC |
| VANGUARD PORTFOLIO MANAGEMENT LLC | ENTERED | — | 45,777,579 | — | $1.88B | $1.88B | SEC |
| BlackRock, Inc. | DECREASED | 91,798,963 | 81,814,490 | $4.85B | $3.36B | -$1.49B | SEC |
| WELLINGTON MANAGEMENT GROUP LLP | DECREASED | 38,352,243 | 22,208,933 | $2.03B | $911.68M | -$1.11B | SEC |
| JPMORGAN CHASE & CO | DECREASED | 19,690,991 | 6,758,095 | $1.01B | $280.33M | -$728.64M | SEC |
| NORGES BANK | ENTERED | — | 13,357,328 | — | $548.32M | $548.32M | SEC |
| STATE STREET CORP | INCREASED | 59,546,361 | 63,598,789 | $3.17B | $2.64B | -$533.14M | SEC |
| Bank of New York Mellon Corp | DECREASED | 15,203,475 | 6,896,401 | $803.05M | $283.10M | -$519.95M | SEC |
| JANUS HENDERSON GROUP PLC | EXITED | 7,355,842 | — | $388.55M | — | -$388.55M | SEC |
| MORGAN STANLEY | DECREASED | 22,037,703 | 20,078,560 | $1.16B | $824.23M | -$339.81M | SEC |
| GEODE CAPITAL MANAGEMENT, LLC | INCREASED | 28,942,730 | 29,258,503 | $1.52B | $1.20B | -$326.59M | SEC |
| Capital Research Global Investors | DECREASED | 7,078,817 | 1,306,037 | $373.88M | $53.61M | -$320.27M | SEC |
| BANK OF AMERICA CORP /DE/ | DECREASED | 14,178,482 | 10,656,406 | $748.91M | $437.45M | -$311.46M | SEC |
| Capital World Investors | INCREASED | 50,477,362 | 72,055,429 | $2.67B | $2.96B | $291.66M | SEC |
| VANGUARD FIDUCIARY TRUST CO | ENTERED | — | 6,733,795 | — | $276.42M | $276.42M | SEC |
| Longview Partners (Guernsey) LTD | EXITED | 5,067,578 | — | $267.67M | — | -$267.67M | SEC |
| CITADEL ADVISORS LLC | DECREASED | 6,021,830 | 1,490,584 | $318.07M | $61.19M | -$256.88M | SEC |
| VAN ECK ASSOCIATES CORP | INCREASED | 5,971,468 | 6,257,863 | $315,413 | $256.89M | $256.57M | SEC |
| FMR LLC | INCREASED | 20,997,830 | 21,166,666 | $1.11B | $868.89M | -$240.21M | SEC |
| ARROWSTREET CAPITAL, LIMITED PARTNERSHIP | INCREASED | 54,651 | 5,615,316 | $2.89M | $230.51M | $227.62M | SEC |
| FRANKLIN RESOURCES INC | DECREASED | 8,987,006 | 6,253,062 | $474.69M | $256.69M | -$218.01M | SEC |
| Amundi | EXITED | 4,053,789 | — | $214.12M | — | -$214.12M | SEC |
| Jupiter Topco LLC | ENTERED | — | 5,031,518 | — | $206.55M | $206.55M | SEC |
| HARRIS ASSOCIATES L P | DECREASED | 14,776,259 | 14,403,570 | $780.48M | $591.27M | -$189.22M | SEC |
| Invesco Ltd. | DECREASED | 15,127,944 | 14,898,583 | $799.06M | $611.59M | -$187.47M | SEC |
| MARSHFIELD ASSOCIATES | ENTERED | — | 4,343,816 | — | $178.31M | $178.31M | SEC |
| SUSQUEHANNA INTERNATIONAL GROUP, LLP | DECREASED | 5,919,613 | 3,514,320 | $312.67M | $144.26M | -$168.41M | SEC |
| NORTHERN TRUST CORP | DECREASED | 12,368,667 | 11,862,347 | $653.31M | $486.95M | -$166.36M | SEC |
| FLOSSBACH VON STORCH SE | DECREASED | 12,188,384 | 11,905,339 | $643.79M | $488.71M | -$155.08M | SEC |
| BNP PARIBAS FINANCIAL MARKETS | INCREASED | 1,973,327 | 6,232,169 | $104.23M | $255.83M | $151.60M | SEC |
| RENAISSANCE TECHNOLOGIES LLC | INCREASED | 315,100 | 4,070,200 | $16.64M | $167.08M | $150.44M | SEC |
| NATIONAL BANK OF CANADA /FI/ | INCREASED | 517,067 | 3,919,850 | $27.29M | $160.92M | $133.63M | SEC |
| ROYAL BANK OF CANADA | INCREASED | 11,474,522 | 11,531,224 | $606.08M | $473.36M | -$132.73M | SEC |
| Capital International Investors | INCREASED | 11,339,032 | 11,574,849 | $598.93M | $475.15M | -$123.78M | SEC |
| Nuveen, LLC | DECREASED | 4,527,080 | 2,941,452 | $239.12M | $120.75M | -$118.37M | SEC |
| GOLDMAN SACHS GROUP INC | INCREASED | 7,567,041 | 12,453,144 | $399.69M | $511.20M | $111.51M | SEC |
| JANE STREET GROUP, LLC | INCREASED | 2,470,499 | 5,856,909 | $130.49M | $240.43M | $109.93M | SEC |
| HEALTHCARE OF ONTARIO PENSION PLAN TRUST FUND | DECREASED | 2,109,837 | 74,992 | $111.44M | $3.08M | -$108.36M | SEC |
| VANGUARD ASSET MANAGEMENT, Ltd | ENTERED | — | 2,637,690 | — | $108.28M | $108.28M | SEC |
| UBS AM, a distinct business unit of UBS ASSET MANAGEMENT AMERICAS LLC | DECREASED | 6,973,789 | 6,368,490 | $368.36M | $261.43M | -$106.93M | SEC |
| Vanguard Global Advisers, LLC | ENTERED | — | 2,594,530 | — | $106.51M | $106.51M | SEC |
| BROWN BROTHERS HARRIMAN & CO | DECREASED | 2,879,404 | 1,135,474 | $152.09M | $46.61M | -$105.48M | SEC |
| HighTower Advisors, LLC | EXITED | 1,965,550 | — | $103.82M | — | -$103.82M | SEC |
| PeakShares LLC | INCREASED | 2,233 | 2,473 | $117,947 | $101.52M | $101.40M | SEC |
| Legal & General Group Plc | DECREASED | 8,121,814 | 7,998,345 | $428.99M | $328.33M | -$100.66M | SEC |
| EQUITY INVESTMENT CORP | ENTERED | — | 2,424,640 | — | $99.53M | $99.53M | SEC |
| LOOMIS SAYLES & CO L P | DECREASED | 7,927,988 | 7,806,708 | $418.76M | $320.47M | -$98.29M | SEC |
| SUSQUEHANNA ADVISORS GROUP, INC. | EXITED | 1,800,000 | — | $95.08M | — | -$95.08M | SEC |
| Cable Car Capital, LP | ENTERED | — | 2,314,200 | — | $95.00M | $95.00M | SEC |
| PineStone Asset Management Inc. | EXITED | 1,760,835 | — | $93.01M | — | -$93.01M | SEC |
Company AI overview — NIKE, Inc.
NIKE, Inc. designs, develops, and markets athletic footwear, apparel, equipment, and accessories under Nike and related brands (including Jordan and Converse as disclosed in filings). World Headquarters: One Bowerman Drive, Beaverton, Oregon 97005. Class B common stock trades on the NYSE as NKE. Sources: investors.nike.com; about.nike.com; SEC CIK 0000320187.
Short history / footprint. Nike is a global consumer athletic brand with major wholesale and direct-to-consumer channels, plus large international and Greater China operations described in company materials.
Business model & revenue streams. Revenue mixes wholesale partners and Nike Direct (owned digital and stores). Category strength in footwear and apparel, plus brand storytelling and athlete endorsements, underpins demand.
Competition. Adidas, other global athletic brands, fashion / lifestyle sneakers, and private-label retailers compete for shelf space and consumer mindshare.
Moat (humble take). Brand equity and scale distribution can be durable — still exposed to fashion cycles, inventory swings, and China / wholesale resets.
Challenges & opportunities. Challenges include inventory discipline, wholesale partner health, and competitive marketing spend. Opportunities track innovation pipelines, DTC mix, and category leadership where demand re-accelerates.
Recent update (company IR). Use investors.nike.com earnings releases and Forms 10-K / 10-Q for GAAP results and outlook. The TradingView financials widget above is a snapshot only.
Q2 2026 accession sample (largest holders)
SEC index links for accessions tied to the largest Q2 2026 reported positions. Filing dates live on each EDGAR index page.
| Accession | Manager | CIK | Type |
|---|---|---|---|
| 0002012383-26-003238 | BlackRock, Inc. | 2012383 | 13F-HR |
| 0002100119-26-001527 | VANGUARD CAPITAL MANAGEMENT LLC | 2100119 | 13F-HR |
| 0001422849-26-000113 | Capital World Investors | 1422849 | 13F-HR |
| 0000093751-26-000507 | STATE STREET CORP | 93751 | 13F-HR |
| 0002100121-26-001018 | VANGUARD PORTFOLIO MANAGEMENT LLC | 2100121 | 13F-HR |
| 0001214717-26-000008 | GEODE CAPITAL MANAGEMENT, LLC | 1214717 | 13F-HR |
| 0000902219-26-000311 | WELLINGTON MANAGEMENT GROUP LLP | 902219 | 13F-HR |
| 0000315066-26-002260 | FMR LLC | 315066 | 13F-HR |
| 0000895421-26-000243 | MORGAN STANLEY | 895421 | 13F-HR |
| 0001610520-26-000103 | UBS Group AG | 1610520 | 13F-HR |
| 0000914208-26-000343 | Invesco Ltd. | 914208 | 13F-HR |
| 0000813917-26-000042 | HARRIS ASSOCIATES L P | 813917 | 13F-HR |
| 0001374170-26-000069 | NORGES BANK | 1374170 | 13F-HR |
| 0000886982-26-000519 | GOLDMAN SACHS GROUP INC | 886982 | 13F-HR |
| 0001752724-26-000057 | CHARLES SCHWAB INVESTMENT MANAGEMENT INC | 884546 | 13F-HR |
Sources & provenance
- Company site: https://www.nike.com/
- Investor relations: https://investors.nike.com/
- About / overview: https://about.nike.com/
- Form 13F holdings for period of report 2026-06-30 and 2026-03-31 — individual SEC accession index links in the tables above (EDGAR pattern
https://www.sec.gov/Archives/edgar/data/{cik_from_accession}/{accession_nodash}/{accession}-index.htm). - QuantyFight stock page: https://quantyfight.com/stocks/NKE
- Market-cap context on this page ≈ $76.0B from holdings metadata (rounded).